Sephora Press Day - Preview of the Fall / Winter 2012 Collections!

Sephora Press Day: Preview of the Fall / Winter Collections!

Last week, Sephora organised a Press Day to present all their new Fall / Winter Collections! It was very interesting to be able to discover these new collections a bit ahead of time… and let me tell you that there will be quite a few very exciting new products this fall indeed! Stay tune to the blog as I shall present you each of my favourite products a bit later.. and in the meantime, here are the pictures of the event – so you can get to see how a press day goes for yourself!

Sephora Press Day - Preview of the Fall / Winter 2012 Collections!

Sephora Press Day – Preview of the Fall / Winter 2012 Collections!

The event was taking place in a beautiful, very spacious, all white showroom in Milan.

Sephora Press Day - Preview of the Fall / Winter 2012 Collections!

Sephora Press Day – Preview of the Fall / Winter 2012 Collections!

Bloggers and journalists were going through each brand’s corner to discover their new line of products.

Sephora Press Day - Preview of the Fall / Winter 2012 Collections!

Sephora Press Day – Preview of the Fall / Winter 2012 Collections!

Sephora Press Day - Preview of the Fall / Winter 2012 Collections!

Sephora Press Day – Preview of the Fall / Winter 2012 Collections!

One of the best part of a press day for me is to be able to properly talk to the makeup artists / beauty experts to understand the products, how to apply them, what is good for which type of persons etc. You also get to meet super crazy cool persons.. here my friend Ilaria which I guess by now you know and Anjeza, a new friend from the Dolls Factory.

Sephora Press Day - Preview of the Fall / Winter 2012 Collections!

Sephora Press Day – Preview of the Fall / Winter 2012 Collections!

Sephora Press Day - Preview of the Fall / Winter 2012 Collections!

Sephora Press Day – Preview of the Fall / Winter 2012 Collections!

Just a picture of me to prove that I was there ;)

I loved how each girl always has her very personal way of styling up. Here Ilaria who, as a true makeup artist, styled up her hair with a makeup pencil!

Sephora Press Day - Preview of the Fall / Winter 2012 Collections!

Sephora Press Day – Preview of the Fall / Winter 2012 Collections!

Anjeza‘s very cool manucure of the day (I totally suspect her to change it everyday..)!

Sephora Press Day - Preview of the Fall / Winter 2012 Collections!

Sephora Press Day – Preview of the Fall / Winter 2012 Collections!

Also, loved the way the Benefit girls were attaching their products like concert passes!

Sephora Press Day - Preview of the Fall / Winter 2012 Collections!

Sephora Press Day – Preview of the Fall / Winter 2012 Collections!

Sephora Press Day - Preview of the Fall / Winter 2012 Collections!

Sephora Press Day – Preview of the Fall / Winter 2012 Collections!

Lastly, you get to discover products which you did not even know could exist..

Sephora Press Day - Preview of the Fall / Winter 2012 Collections!

Sephora Press Day – Preview of the Fall / Winter 2012 Collections!

Stay tune for all the news on Benefit, Make up For Ever, Nails Inc, Bare MineralsSephora’s own line and much more! xx

11 thoughts on “Sephora Press Day: Preview of the Fall / Winter Collections!

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